*, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }

:root {
  --bg:        #F5F4F1;
  --bg-alt:    #EDECEA;
  --bg-dark:   #111110;
  --ink:       #111110;
  --ink-2:     #38372F;
  --ink-3:     #848070;
  --border:    #DDDAD2;
  --border-2:  #C8C4BB;
  --white:     #FFFFFF;
  --green:     #3D7A5C;
  --f-display: 'Epilogue', sans-serif;
  --f-body:    'Instrument Sans', sans-serif;
  --radius:    0px;
}

html { scroll-behavior: smooth; scroll-padding-top: 80px; }
body {
  background: var(--bg);
  color: var(--ink);
  font-family: var(--f-body);
  font-size: 16px;
  line-height: 1.7;
  -webkit-font-smoothing: antialiased;
  overflow-x: hidden;
}

.skip-link {
  position: absolute;
  top: -100px;
  left: 0;
  padding: 12px 20px;
  background: var(--ink);
  color: var(--white);
  z-index: 1000;
  transition: top .2s;
  font-size: 14px;
  font-weight: 500;
  text-decoration: none;
}
.skip-link:focus {
  top: 0;
}

/* Focus visible - liens et boutons (accessibilite clavier) */
a:focus-visible,
button:focus-visible {
  outline: 2px solid var(--ink);
  outline-offset: 2px;
}
select:focus-visible {
  outline: 2px solid var(--ink);
  outline-offset: 2px;
}
.cta-sec select:focus-visible {
  outline-color: var(--ink);
}
.skip-link:focus-visible {
  outline: 2px solid var(--white);
  outline-offset: 2px;
}

/* -- NOISE TEXTURE -- */
body::before {
  content: '';
  position: fixed; inset: 0; z-index: 0; pointer-events: none;
  opacity: .018;
  background-image: url("data:image/svg+xml,%3Csvg viewBox='0 0 256 256' xmlns='http://www.w3.org/2000/svg'%3E%3Cfilter id='noise'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='0.9' numOctaves='4' stitchTiles='stitch'/%3E%3C/filter%3E%3Crect width='100%25' height='100%25' filter='url(%23noise)'/%3E%3C/svg%3E");
  background-repeat: repeat;
  background-size: 128px;
}

/* -- NAVIGATION -- */
nav {
  position: fixed;
  top: 0;
  left: 0;
  right: 0;
  z-index: 999;
  backdrop-filter: blur(14px);
  -webkit-backdrop-filter: blur(14px);
  background: rgba(245, 244, 241, 0.82);
  border-bottom: 1px solid rgba(221, 218, 210, 0.45);
  transition: background 0.25s ease, box-shadow 0.25s ease;
  display: flex; justify-content: space-between; align-items: center;
  padding: 15px 56px;
}

main {
  padding-top: 74px;
}

.nav-logo {
  font-family: var(--f-display); font-weight: 900;
  font-size: 15px; letter-spacing: .18em; text-transform: uppercase;
  color: var(--ink); text-decoration: none;
  display: flex; align-items: center; gap: 10px;
}
.nav-logo-icon {
  width: 22px; height: 22px; opacity: .7;
}
.nav-links {
  display: flex; align-items: center; gap: 40px;
}
.nav-links a {
  font-size: 13px; font-weight: 500; color: var(--ink-3);
  text-decoration: none; letter-spacing: .01em;
  transition: color .2s;
  display: inline-flex; align-items: center; justify-content: center;
  min-height: 44px; padding: 0 6px;
  line-height: 1;
}
.nav-links a:hover { color: var(--ink); }
.nav-cta {
  font-size: 12.5px; font-weight: 600; letter-spacing: .04em;
  padding: 10px 22px;
  background: var(--ink); color: var(--white);
  text-decoration: none; display: inline-flex;
  align-items: center; justify-content: center;
  min-height: 44px;
  line-height: 1;
  transition: all .2s;
}
.nav-cta:hover { background: #2A2925; transform: translateY(-1px); }

/* Mobile hamburger + overlay */
.nav-burger {
  position: relative;
  z-index: 1003;
  width: 44px;
  height: 44px;
  display: none;
  background: none;
  border: none;
  cursor: pointer;
  padding: 0;
  color: var(--ink);
}
.nav-burger-bar {
  position: absolute;
  left: 50%;
  width: 26px;
  height: 2px;
  background: var(--ink);
  border-radius: 2px;
  transform: translateX(-50%);
  transition: top .25s ease, transform .25s ease, opacity .2s ease;
}
.nav-burger-bar:nth-child(1) { top: 14px; }
.nav-burger-bar:nth-child(2) { top: 21px; }
.nav-burger-bar:nth-child(3) { top: 28px; }

.nav-burger[aria-expanded="true"] .nav-burger-bar:nth-child(1) {
  top: 21px;
  transform: translateX(-50%) rotate(45deg);
}
.nav-burger[aria-expanded="true"] .nav-burger-bar:nth-child(2) { opacity: 0; }
.nav-burger[aria-expanded="true"] .nav-burger-bar:nth-child(3) {
  top: 21px;
  transform: translateX(-50%) rotate(-45deg);
}

.mobile-menu-overlay {
  position: fixed;
  inset: 0;
  z-index: 1002;
  background: rgba(17, 17, 16, 0.92);
  backdrop-filter: blur(16px);
  -webkit-backdrop-filter: blur(16px);
  opacity: 0;
  visibility: hidden;
  pointer-events: none;
  display: flex;
  flex-direction: column;
  align-items: stretch;
  justify-content: flex-start;
}
.mobile-menu-overlay::after {
  content: '';
  position: absolute;
  inset: 0;
  pointer-events: none;
  z-index: 0;
  background-repeat: no-repeat;
  background-position: center;
  background-size: min(280px, 50vw);
  opacity: 0.05;
  background-image: url("data:image/svg+xml,%3Csvg viewBox='0 0 100 100' xmlns='http://www.w3.org/2000/svg' fill='none'%3E%3Cpath d='M70.5 5H29.5L5 29.5V70.5L29.5 95H70.5L95 70.5V29.5L70.5 5Z' stroke='%23FFFFFF' stroke-width='3'/%3E%3Cpath d='M61.5 18H38.5L18 38.5V61.5L38.5 82H61.5L82 61.5V38.5L61.5 18Z' stroke='%23FFFFFF' stroke-width='2.5'/%3E%3Cpath d='M56 32H44L32 44V56L44 68H56L68 56V44L56 32Z' stroke='%23FFFFFF' stroke-width='2'/%3E%3C/svg%3E");
}
.mobile-menu-overlay.is-open {
  opacity: 1;
  visibility: visible;
  pointer-events: auto;
  animation: mobileMenuFadeIn .3s ease both;
}

.mobile-menu-panel {
  position: relative;
  z-index: 1;
  flex: 1;
  width: 100%;
  min-height: 0;
  display: flex;
  flex-direction: column;
  justify-content: flex-start;
  align-items: stretch;
  gap: 22px;
  padding: 100px 0 24px;
  box-sizing: border-box;
}
.mobile-menu-close {
  position: absolute;
  top: 20px;
  right: 20px;
  background: none;
  border: none;
  color: var(--white);
  font-size: 28px;
  cursor: pointer;
  width: 44px;
  height: 44px;
  display: flex;
  align-items: center;
  justify-content: center;
  z-index: 10;
  opacity: 0.6;
  transition: opacity 0.2s;
}
.mobile-menu-close:hover { opacity: 1; }
.mobile-menu-link {
  font-family: var(--f-display);
  font-size: 24px;
  color: var(--white);
  text-decoration: none;
  font-weight: 600;
  line-height: 1.25;
  display: flex;
  align-items: center;
  justify-content: flex-start;
  text-align: left;
  min-height: 44px;
  padding: 0 8px 0 28px;
  width: 100%;
  box-sizing: border-box;
}
.mobile-menu-link:hover { opacity: .9; text-decoration: underline; text-underline-offset: 6px; }
.mobile-menu-cta {
  margin-top: 6px;
  margin-left: 28px;
  margin-right: 28px;
  width: calc(100% - 56px);
  max-width: none;
  justify-content: center;
  padding-left: 18px;
  padding-right: 18px;
  box-sizing: border-box;
}

body.mobile-menu-open { overflow: hidden; }

@keyframes mobileMenuFadeIn {
  from { opacity: 0; }
  to { opacity: 1; }
}

/* -- HERO -- */
.hero-outer {
  min-height: 100vh;
  display: grid; grid-template-columns: 1fr 1fr;
  align-items: center;
  padding: 120px 56px 80px;
  max-width: 1320px; margin: 0 auto;
  position: relative; z-index: 1;
  gap: 80px;
}

/* -- WATERMARK LOGO (fixe, tout le site) -- */
.logo-watermark {
  position: fixed;
  top: 0; left: 0; right: 0; bottom: 0;
  pointer-events: none;
  z-index: 0;
  opacity: 0.028;
  background-repeat: no-repeat;
  background-size: min(520px, 72vw);
  background-position: center;
  background-image: url("data:image/svg+xml,%3Csvg viewBox='0 0 100 100' xmlns='http://www.w3.org/2000/svg' fill='none'%3E%3Cpath d='M70.5 5H29.5L5 29.5V70.5L29.5 95H70.5L95 70.5V29.5L70.5 5Z' stroke='%23111110' stroke-width='3'/%3E%3Cpath d='M61.5 18H38.5L18 38.5V61.5L38.5 82H61.5L82 61.5V38.5L61.5 18Z' stroke='%23111110' stroke-width='2.5'/%3E%3Cpath d='M56 32H44L32 44V56L44 68H56L68 56V44L56 32Z' stroke='%23111110' stroke-width='2'/%3E%3C/svg%3E");
}
header { position: relative; z-index: 1000; }
main { position: relative; z-index: 1; }

.hero-eyebrow {
  display: inline-flex; align-items: center; gap: 10px;
  margin-bottom: 32px;
  animation: fadeUp .65s ease both;
}
.hero-eyebrow-line { width: 24px; height: 1.5px; background: var(--ink-3); }
.hero-eyebrow-text {
  font-size: 11px; font-weight: 600; letter-spacing: .16em;
  text-transform: uppercase; color: var(--ink-3);
}

h1.hero-headline {
  font-family: var(--f-display);
  font-size: clamp(42px, 5.5vw, 78px);
  font-weight: 900; line-height: 1.0; letter-spacing: -.03em;
  color: var(--ink); margin-bottom: 28px;
  animation: fadeUp .65s ease .07s both;
}
h1.hero-headline em {
  font-style: italic; font-weight: 300;
  letter-spacing: -.02em;
}

.hero-stat-pill {
  display: inline-flex; align-items: center; gap: 10px;
  background: var(--white); border: 1px solid var(--border);
  padding: 9px 16px; margin-bottom: 28px;
  animation: fadeUp .65s ease .14s both;
}
.hero-stat-pill-dot { width: 6px; height: 6px; border-radius: 50%; background: var(--green); flex-shrink: 0; }
.hero-stat-pill span { font-size: 12.5px; color: var(--ink-2); }
.hero-stat-pill strong { color: var(--ink); font-weight: 700; }

.hero-sub {
  font-size: 18px; font-weight: 300;
  color: var(--ink-2); max-width: 500px;
  margin-bottom: 44px; line-height: 1.7;
  animation: fadeUp .65s ease .2s both;
}

.hero-actions {
  display: flex; align-items: center; gap: 18px;
  flex-wrap: wrap; margin-bottom: 20px;
  animation: fadeUp .65s ease .26s both;
}
.btn-primary {
  font-family: var(--f-body); font-size: 14px; font-weight: 600;
  padding: 15px 32px; background: var(--ink); color: var(--white);
  border: 1.5px solid var(--ink); cursor: pointer;
  text-decoration: none; display: inline-block;
  transition: all .2s; letter-spacing: .02em;
}
.btn-primary:hover { background: transparent; color: var(--ink); }
.link-secondary {
  font-size: 13.5px; font-weight: 500; color: var(--ink-3);
  text-decoration: none; display: inline-flex; align-items: center; gap: 6px;
  border-bottom: 1px solid var(--border); padding-bottom: 1px;
  transition: all .2s;
}
.link-secondary:hover { color: var(--ink); border-color: var(--ink); }

.hero-micro {
  font-size: 12px; color: var(--ink-3); letter-spacing: .01em;
  animation: fadeUp .65s ease .32s both;
}
.hero-micro span { margin: 0 8px; opacity: .35; }
.hero-price-anchor {
  margin-top: 8px; font-size: 13px; color: var(--ink-3); font-weight: 500;
  animation: fadeUp .65s ease .35s both;
}
.hero-trust-mobile {
  display: none;
  margin-top: 16px; padding: 12px 16px;
  font-size: 12px; font-weight: 500; color: var(--ink-2);
  background: var(--white); border: 1px solid var(--border);
}

/* Hero right - trust block */
.hero-right {
  animation: fadeUp .65s ease .18s both;
}
.trust-block {
  background: var(--white);
  border: 1px solid var(--border);
  padding: 40px;
}
.trust-block-header {
  display: flex; justify-content: space-between; align-items: center;
  margin-bottom: 28px; padding-bottom: 20px;
  border-bottom: 1px solid var(--border);
}
.trust-block-title {
  font-size: 10.5px; font-weight: 700; letter-spacing: .14em;
  text-transform: uppercase; color: var(--ink-3);
}
.trust-block-live {
  display: flex; align-items: center; gap: 6px;
  font-size: 11px; color: var(--green);
}
.live-dot {
  width: 5px; height: 5px; border-radius: 50%; background: var(--green);
  animation: pulse 2s ease infinite;
}
@keyframes pulse {
  0%, 100% { opacity: 1; transform: scale(1); }
  50% { opacity: .5; transform: scale(1.4); }
}

.mock-prospect {
  display: flex; align-items: center; gap: 14px;
  padding: 14px 0; border-bottom: 1px solid var(--bg-alt);
  opacity: 0; animation: rowIn .4s ease both;
}
.mock-prospect:last-of-type { border-bottom: none; }
.mock-prospect:nth-child(2) { animation-delay: 1.0s; }
.mock-prospect:nth-child(3) { animation-delay: 1.3s; }
.mock-prospect:nth-child(4) { animation-delay: 1.6s; }
.mock-prospect:nth-child(5) { animation-delay: 1.9s; }

@keyframes rowIn {
  from { opacity: 0; transform: translateX(10px); }
  to   { opacity: 1; transform: translateX(0); }
}
.mock-score {
  width: 34px; height: 34px; border: 1.5px solid var(--border);
  display: flex; align-items: center; justify-content: center;
  font-family: var(--f-display); font-size: 11px; font-weight: 800;
  color: var(--ink); flex-shrink: 0;
}
.mock-details { flex: 1; min-width: 0; }
.mock-name { font-size: 13.5px; font-weight: 600; color: var(--ink); }
.mock-meta { font-size: 11px; color: var(--ink-3); white-space: nowrap; overflow: hidden; text-overflow: ellipsis; }
.mock-badge {
  font-size: 9.5px; font-weight: 700; letter-spacing: .08em; text-transform: uppercase;
  padding: 3px 9px; flex-shrink: 0;
}
.badge-high { background: #EDF5F0; color: var(--green); }
.badge-mid  { background: var(--bg-alt); color: var(--ink-3); }

.trust-footer {
  display: grid; grid-template-columns: repeat(3,1fr);
  gap: 1px; background: var(--border); margin-top: 24px;
}
.trust-stat {
  background: var(--bg); padding: 16px; text-align: center;
}
.trust-stat-n {
  font-family: var(--f-display); font-size: 22px; font-weight: 900;
  letter-spacing: -.03em; display: block; color: var(--ink);
}
.trust-stat-l { font-size: 10px; color: var(--ink-3); letter-spacing: .06em; text-transform: uppercase; }

/* -- SOCIAL PROOF BAR -- */
.proof-bar {
  border-top: 1px solid var(--border);
  border-bottom: 1px solid var(--border);
  padding: 20px 56px;
  display: flex; align-items: center; gap: 40px;
  background: var(--white); position: relative; z-index: 1;
  overflow: hidden;
}
.proof-bar-label {
  font-size: 11px; font-weight: 700; letter-spacing: .12em;
  text-transform: uppercase; color: var(--ink-3); white-space: nowrap; flex-shrink: 0;
}
.proof-bar-items {
  display: flex; gap: 40px; align-items: center; flex-wrap: wrap;
}
.proof-bar-item {
  font-size: 13px; font-weight: 500; color: var(--ink-2);
  display: flex; align-items: center; gap: 8px; white-space: nowrap;
}
.proof-bar-item::before { content: '\2022'; font-size: 7px; color: var(--ink-3); }

/* -- SHARED -- */
.wrap { max-width: 1240px; margin: 0 auto; padding: 0 56px; }
section.sec { padding: 110px 0; }
.s-label {
  font-size: 10.5px; font-weight: 700; letter-spacing: .18em;
  text-transform: uppercase; color: var(--ink-3);
  display: flex; align-items: center; gap: 12px; margin-bottom: 20px;
}
.s-label::before { content: ''; width: 20px; height: 1px; background: var(--green); }
.s-title {
  font-family: var(--f-display);
  font-size: clamp(26px, 3.8vw, 44px);
  font-weight: 800; line-height: 1.08; letter-spacing: -.025em;
  max-width: 600px; margin-bottom: 64px;
}

/* -- PAIN POINTS -- */
.pain-sec { background: var(--bg-alt); }
.pain-grid {
  display: grid; grid-template-columns: repeat(3,1fr);
  gap: 1px; background: var(--border);
}
.pain-card {
  background: var(--white); padding: 48px 40px;
  opacity: 1; transform: none;
  transition: opacity .55s, transform .55s;
}
.pain-card.vis { opacity: 1; transform: none; }
.pain-card:nth-child(2) { transition-delay: .1s; }
.pain-card:nth-child(3) { transition-delay: .2s; }
.pain-n {
  font-family: var(--f-display); font-size: 52px; font-weight: 900;
  letter-spacing: -.05em; line-height: 1;
  color: var(--border-2); margin-bottom: 20px; display: block;
}
.pain-card h3 {
  font-family: var(--f-display); font-size: 17px; font-weight: 700;
  margin-bottom: 10px; letter-spacing: -.01em;
}
.pain-card p { font-size: 14.5px; color: var(--ink-2); line-height: 1.7; }
.pain-source {
  margin-top: 20px; padding-top: 16px; border-top: 1px solid var(--border);
  font-size: 11.5px; color: var(--ink-3); font-style: italic;
}

/* -- SOLUTION -- */
.sol-grid {
  display: grid; grid-template-columns: 1fr 1fr;
  gap: 80px; align-items: start;
}
.product-name {
  display: inline-flex; align-items: center; gap: 12px;
  border: 1.5px solid var(--ink); padding: 12px 18px; margin-bottom: 36px;
}
.product-name-badge {
  font-family: var(--f-display); font-size: 12px; font-weight: 900;
  letter-spacing: .1em; text-transform: uppercase;
}
.product-name-sub { font-size: 11px; color: var(--ink-3); margin-top: 1px; }
.sol-desc {
  font-size: 16px; font-weight: 300; color: var(--ink-2);
  line-height: 1.75; margin-bottom: 20px; max-width: 460px;
}
.sol-price-anchor {
  font-size: 14px; font-weight: 500; color: var(--ink-2);
  margin-bottom: 44px;
}
.steps { list-style: none; }
.step {
  display: flex; gap: 22px; padding: 26px 0;
  border-bottom: 1px solid var(--border);
  opacity: 1; transform: none;
  transition: opacity .5s, transform .5s;
}
.step.vis { opacity: 1; transform: none; }
.step:nth-child(2) { transition-delay: .1s; }
.step:nth-child(3) { transition-delay: .2s; }
.step:last-child { border-bottom: none; }
.step-n {
  font-family: var(--f-display); font-size: 10px; font-weight: 800;
  letter-spacing: .12em; text-transform: uppercase;
  color: var(--ink-3); padding-top: 4px; flex-shrink: 0; width: 44px;
}
.step h4 {
  font-family: var(--f-display); font-size: 16px; font-weight: 700;
  margin-bottom: 6px; letter-spacing: -.01em;
}
.step p { font-size: 14px; color: var(--ink-2); line-height: 1.65; }

/* Sol visual */
.sol-visual {
  background: var(--bg-dark);
  padding: 36px;
  opacity: 1; transform: none;
  transition: opacity .6s ease .2s, transform .6s ease .2s;
}
.sol-visual.vis { opacity: 1; transform: none; }
.sv-header {
  display: flex; justify-content: space-between; align-items: center;
  margin-bottom: 24px; padding-bottom: 18px;
  border-bottom: 1px solid rgba(255,255,255,.07);
}
.sv-title {
  font-size: 9.5px; font-weight: 700; letter-spacing: .16em;
  text-transform: uppercase; color: rgba(255,255,255,.3);
}
.sv-live {
  display: flex; align-items: center; gap: 6px;
  font-size: 10px; color: #4ade80;
}
.sv-date { font-size: 10px; color: rgba(255,255,255,.5); letter-spacing: .04em; }
.sv-live-dot {
  width: 5px; height: 5px; border-radius: 50%;
  background: #4ade80; animation: pulse 2s ease infinite;
}
.sv-row {
  display: flex; align-items: center; gap: 12px;
  padding: 12px 14px; background: rgba(255,255,255,.04);
  border: 1px solid rgba(255,255,255,.07); margin-bottom: 6px;
  opacity: 0; animation: rowIn .4s ease both;
}
.sv-row:nth-child(2) { animation-delay: 1.1s; }
.sv-row:nth-child(3) { animation-delay: 1.4s; }
.sv-row:nth-child(4) { animation-delay: 1.7s; }
.sv-row:nth-child(5) { animation-delay: 2.0s; }
.sv-score {
  width: 30px; height: 30px; border: 1px solid rgba(255,255,255,.15);
  display: flex; align-items: center; justify-content: center; flex-shrink: 0;
  font-family: var(--f-display); font-size: 10px; font-weight: 800; color: #fff;
}
.sv-info { flex: 1; min-width: 0; }
.sv-name { font-size: 12.5px; font-weight: 600; color: #fff; }
.sv-meta { font-size: 10.5px; color: rgba(255,255,255,.38); }
.sv-tag {
  font-size: 9px; font-weight: 700; letter-spacing: .07em; text-transform: uppercase;
  padding: 3px 8px; flex-shrink: 0;
}
.sv-tag-high { background: rgba(74,222,128,.12); color: #4ade80; }
.sv-tag-mid  { background: rgba(255,255,255,.06); color: rgba(255,255,255,.4); }
.sv-footer {
  margin-top: 18px; padding-top: 18px;
  border-top: 1px solid rgba(255,255,255,.07);
  display: grid; grid-template-columns: repeat(3,1fr); gap: 1px;
  background: rgba(255,255,255,.07);
}
.sv-stat {
  background: var(--bg-dark); padding: 14px; text-align: center;
}
.sv-stat-n {
  font-family: var(--f-display); font-size: 20px; font-weight: 900;
  color: #fff; display: block; letter-spacing: -.03em; line-height: 1;
}
.sv-stat-l { font-size: 9px; color: rgba(255,255,255,.3); text-transform: uppercase; letter-spacing: .08em; }

/* -- CAS CLIENTS -- */
.cases-sec { background: var(--bg-alt); }
.cases-grid {
  display: grid; grid-template-columns: 1fr;
  gap: 1px; background: var(--border);
  max-width: 720px; margin: 0 auto;
}
.case-card {
  background: var(--white); padding: 52px 46px;
  opacity: 1; transform: none;
  transition: opacity .55s, transform .55s;
}
.case-card.vis { opacity: 1; transform: none; }
.case-card:nth-child(2) { transition-delay: .12s; }
.case-sector {
  font-size: 10px; font-weight: 700; letter-spacing: .16em;
  text-transform: uppercase; color: var(--ink-3);
  display: flex; align-items: center; gap: 10px; margin-bottom: 20px;
}
.case-sector::before { content: ''; width: 14px; height: 1px; background: var(--border-2); }
.case-card h3 {
  font-family: var(--f-display); font-size: 21px; font-weight: 800;
  margin-bottom: 14px; letter-spacing: -.02em; line-height: 1.2;
}
.case-card > p { font-size: 14.5px; color: var(--ink-2); line-height: 1.75; margin-bottom: 24px; }
.case-result {
  padding: 18px 20px; background: var(--bg-alt);
  border-left: 2px solid var(--green);
  font-size: 13.5px; color: var(--ink-2); line-height: 1.6;
}
.case-result strong { color: var(--ink); }

/* -- WHO -- */
.who-grid {
  display: grid; grid-template-columns: 1fr 1.6fr;
  gap: 80px; align-items: center;
}
.who-avatar {
  display: flex; align-items: center; justify-content: center;
  flex-direction: column; gap: 20px;
}
.who-name {
  font-family: var(--f-display); font-size: 32px; font-weight: 800;
  letter-spacing: -.025em; margin-bottom: 6px;
}
.who-title {
  font-family: var(--f-display);
  font-size: clamp(22px, 2.8vw, 28px);
  font-weight: 800; letter-spacing: -.025em;
  margin-bottom: 8px; color: var(--ink);
}
.who-role { font-size: 13px; color: var(--ink-3); margin-bottom: 28px; letter-spacing: .04em; text-transform: uppercase; }
.who-text {
  font-size: 16px; font-weight: 300; color: var(--ink-2);
  line-height: 1.8; margin-bottom: 32px; max-width: 520px;
}
.who-badges { display: flex; gap: 10px; flex-wrap: wrap; }
.who-badge {
  font-size: 12px; font-weight: 500; color: var(--ink-2);
  border: 1px solid var(--border); padding: 6px 14px;
}

/* -- FAQ -- */
.faq-sec { background: var(--bg-alt); }
.faq-list { max-width: 720px; }
.faq-item {
  border-bottom: 1px solid var(--border); overflow: visible;
}
.faq-q {
  width: 100%; text-align: left; background: none; border: none;
  padding: 26px 8px 26px 0; cursor: pointer;
  display: flex; justify-content: space-between; align-items: center; gap: 20px;
  font-family: var(--f-display); font-size: 16.5px; font-weight: 700;
  color: var(--ink); letter-spacing: -.01em; line-height: 1.3;
  transition: color .2s;
}
.faq-q:hover { color: var(--ink-2); }
.faq-icon {
  width: 24px;
  height: 24px;
  border: 1.5px solid var(--border-2);
  display: flex;
  align-items: center;
  justify-content: center;
  flex-shrink: 0;
  font-size: 14px;
  color: var(--ink-3);
  transition: transform .3s, background .2s, border-color .2s;
  margin-right: 4px;
  overflow: visible;
}

.faq-item.open .faq-icon {
  transform: rotate(45deg);
  background: var(--green);
  color: var(--white);
  border-color: var(--green);
}
.faq-a {
  font-size: 15px; color: var(--ink-2); line-height: 1.75;
  max-height: 0; overflow: hidden;
  padding: 0;
  transition: max-height .35s ease, padding .35s ease;
}
.faq-item.open .faq-a {
  max-height: 500px;
  padding: 12px 0 24px 0;
}

/* -- PRICING -- */
.pricing-card {
  max-width: 680px; margin: 0 auto;
  border: 1.5px solid var(--ink);
  opacity: 1; transform: none;
  transition: opacity .6s, transform .6s;
}
.pricing-card.vis { opacity: 1; transform: none; }
.pricing-top {
  padding: 48px 52px 40px;
  border-bottom: 1px solid var(--border);
}
.pricing-product {
  font-family: var(--f-display); font-size: 11px; font-weight: 800;
  letter-spacing: .16em; text-transform: uppercase;
  color: var(--ink-3); margin-bottom: 12px;
}
.pricing-headline {
  font-family: var(--f-display); font-size: 26px; font-weight: 800;
  letter-spacing: -.02em; line-height: 1.2; margin-bottom: 0;
}
.pricing-includes { padding: 36px 52px; border-bottom: 1px solid var(--border); }
.pricing-includes-title {
  font-size: 10.5px; font-weight: 700; letter-spacing: .14em;
  text-transform: uppercase; color: var(--ink-3); margin-bottom: 20px;
}
.pricing-features { list-style: none; }
.pricing-features li {
  font-size: 14.5px; padding: 10px 0;
  border-bottom: 1px solid var(--border);
  display: flex; align-items: flex-start; gap: 14px; color: var(--ink-2);
}
.pricing-features li:last-child { border-bottom: none; }
.pricing-features li::before {
  content: '\2192'; color: var(--green); font-weight: 700;
  flex-shrink: 0; margin-top: 1px;
}
.pricing-bottom { padding: 36px 52px; }
.btn-primary.full { width: 100%; text-align: center; display: block; font-size: 14.5px; }
.pricing-guarantee {
  text-align: center; margin-top: 16px;
  font-size: 12.5px; color: var(--ink-3);
  display: flex; align-items: center; justify-content: center; gap: 8px;
}
.pricing-guarantee::before { content: '\2022'; font-size: 7px; }

/* -- CTA SECTION -- */
.cta-sec {
  background: var(--bg-dark); color: var(--white);
  text-align: center;
}
.cta-sec .s-label { color: rgba(255,255,255,.28); justify-content: center; }
.cta-sec .s-label::before { background: rgba(255,255,255,.15); }
.cta-sec .s-title { color: var(--white); margin: 0 auto 20px; text-align: center; }
.cta-sec-sub {
  font-size: 17px; font-weight: 300;
  color: rgba(255,255,255,.5); max-width: 460px;
  margin: 0 auto 44px; line-height: 1.7;
}
.btn-white {
  font-size: 14px; font-weight: 600; letter-spacing: .02em;
  padding: 16px 36px; background: var(--white); color: var(--ink);
  border: none; cursor: pointer;
  text-decoration: none; display: inline-block;
  transition: all .2s;
}
.btn-white:hover { background: #E8E6E2; transform: translateY(-2px); }
.cta-micro {
  margin-top: 16px; font-size: 12px;
  color: rgba(255,255,255,.28); letter-spacing: .01em;
}
.cta-micro span { margin: 0 8px; opacity: .4; }

.cta-calendly-fallback {
  margin-top: 12px; font-size: 13px;
  color: rgba(255,255,255,.5);
}
.cta-calendly-link {
  color: var(--white);
  text-decoration: underline;
  text-underline-offset: 3px;
  transition: color .2s;
}
.cta-calendly-link:hover { color: rgba(255,255,255,.85); }

/* -- FOOTER -- */
footer {
  background: var(--bg);
  padding: 32px 56px;
  border-top: none;
  position: relative; z-index: 1;
}
.footer-logo {
  font-family: var(--f-display); font-weight: 900; font-size: 12.5px;
  letter-spacing: .18em; text-transform: uppercase; color: var(--ink);
}

.footer-row {
  display: grid;
  grid-template-columns: 1fr auto 1fr;
  align-items: center;
}

.footer-row-2 {
  border-top: 1px solid var(--border);
  padding-top: 22px;
  margin-top: 0;
}

.footer-nav, .footer-legal, .footer-social {
  display: flex;
  align-items: center;
  gap: 32px;
}

.footer-nav { justify-content: center; }
.footer-legal { justify-content: center; }
.footer-social { justify-content: flex-end; }

.footer-copy {
  font-size: 12.5px;
  color: var(--ink-3);
}

.footer a:not(.footer-cta):not(.btn-primary), footer a:not(.footer-cta):not(.btn-primary) {
  font-size: 12.5px;
  color: var(--ink-3);
  text-decoration: none;
  transition: color .2s;
  display: inline-flex;
  align-items: center;
  justify-content: center;
  min-height: 44px;
  padding: 0 8px;
  line-height: 1;
}
.footer a:not(.footer-cta):not(.btn-primary):hover, footer a:not(.footer-cta):not(.btn-primary):hover { color: var(--ink); }

.footer-cta.btn-primary {
  font-size: 12.5px;
  padding: 10px 18px;
  min-height: 44px;
  display: inline-flex;
  align-items: center; justify-content: center;
  line-height: 1;
}

.footer-cta { justify-self: end; }

/* -- ANIMATIONS -- */
@keyframes fadeUp {
  from { opacity: 0; transform: translateY(20px); }
  to   { opacity: 1; transform: translateY(0); }
}

/* -- CTA FORM -- */
.cta-form-wrap { max-width: 760px; margin: 0 auto 28px; }
.cta-form { width: 100%; }
.cta-form-row {
  display: grid; grid-template-columns: repeat(2,1fr);
  gap: 12px; margin-bottom: 16px;
}
.cta-form-field { display: flex; flex-direction: column; gap: 6px; }
.cta-form-label {
  font-size: 11px; font-weight: 600; letter-spacing: .1em;
  text-transform: uppercase; color: rgba(255,255,255,.4);
}
.cta-form input {
  background: rgba(255,255,255,.06);
  border: 1px solid rgba(255,255,255,.15);
  padding: 13px 16px;
  font-family: var(--f-body); font-size: 14px;
  color: var(--white);
  transition: border-color .2s;
  outline: none;
  width: 100%;
}
.cta-form input::placeholder { color: rgba(255,255,255,.25); }
.cta-form input:focus { border-color: rgba(255,255,255,.5); }
.cta-form-btn {
  width: 100%; padding: 16px; font-size: 15px; font-weight: 600;
  cursor: pointer; border: none; letter-spacing: .02em;
  transition: all .2s;
}
.cta-form-btn:hover { background: #E8E6E2; transform: translateY(-1px); }
.cta-form-error {
  margin-top: 12px; padding: 12px 16px;
  font-size: 14px; color: #f87171;
  background: rgba(248,113,113,.12);
  border: 1px solid rgba(248,113,113,.3);
}
/* Success state */
.cta-success {
  text-align: center; padding: 48px 0;
}
.cta-success-icon {
  width: 52px; height: 52px; border: 1.5px solid rgba(255,255,255,.3);
  border-radius: 50%; display: flex; align-items: center; justify-content: center;
  font-size: 22px; color: #4ade80; margin: 0 auto 20px;
}
.cta-success-title {
  font-family: var(--f-display); font-size: 22px; font-weight: 800;
  color: var(--white); margin-bottom: 8px;
}
.cta-success-sub { font-size: 15px; color: rgba(255,255,255,.5); }
.cta-success-note {
  font-size: 13px; color: rgba(255,255,255,.4);
  margin-top: 8px;
}

/* Trust row */
.cta-trust-row {
  display: flex; justify-content: center; gap: 28px;
  flex-wrap: wrap; margin-top: 14px;
}
.cta-trust-item { font-size: 12px; color: rgba(255,255,255,.28); }

/* Who linkedin */
.who-linkedin {
  display: inline-flex; align-items: center; gap: 8px;
  font-size: 13px; font-weight: 500; color: var(--ink-3);
  text-decoration: none; border-bottom: 1px solid var(--border);
  padding-bottom: 1px; margin-top: 20px;
  transition: all .2s;
}
.who-linkedin:hover { color: var(--ink); border-color: var(--ink); }

/* ===========================================
   RESPONSIVE - TABLETTE 768px
=========================================== */
@media (max-width: 1024px) {
  .hero-outer { gap: 48px; padding: 120px 40px 80px; }
  h1.hero-headline { font-size: clamp(38px, 5vw, 62px); }
  .trust-block { padding: 28px; }
  .wrap { padding: 0 40px; }
  .sol-grid { gap: 48px; }
  .who-grid { gap: 48px; }
  .pricing-top, .pricing-includes, .pricing-bottom { padding: 40px; }
}

@media (max-width: 860px) {
  /* Nav */
  nav { padding: 14px 28px; z-index: 1003; }
  .nav-links { display: none; }
  .nav-burger { display: inline-flex; order: 3; }
  .nav-cta { order: 2; }

  /* Hero - stack vertical */
  .hero-outer {
    grid-template-columns: 1fr;
    padding: 100px 28px 60px;
    min-height: auto; gap: 48px;
  }
  .hero-right { display: none; } /* mock UI masque sur tablette */
  .hero-trust-mobile { display: block; }
  h1.hero-headline { font-size: clamp(36px, 7vw, 58px); }
  .hero-sub { font-size: 16px; max-width: 100%; }
  .hero-actions { flex-direction: column; align-items: flex-start; gap: 14px; }
  .btn-primary { width: 100%; text-align: center; }
  .link-secondary { align-self: center; }

  /* Layout */
  .wrap { padding: 0 28px; }
  section.sec { padding: 80px 0; }

  /* Grilles -> 1 colonne */
  .pain-grid { grid-template-columns: 1fr; }
  .cases-grid { grid-template-columns: 1fr; }

  /* Solution */
  .sol-grid { grid-template-columns: 1fr; gap: 40px; }
  .sol-visual { position: static; }
  .sol-desc { max-width: 100%; }

  /* Who */
  .who-grid { grid-template-columns: 1fr; gap: 36px; }
  .who-photo-wrap { width: 200px; height: 200px; }
  .who-title { font-size: clamp(20px, 4vw, 26px); }
  .who-name { font-size: 26px; }
  .who-text { max-width: 100%; }

  /* Pricing */
  .pricing-card { margin: 0; }
  .pricing-top, .pricing-includes, .pricing-bottom { padding: 32px 28px; }
  .pricing-headline { font-size: 21px; }

  /* CTA Form */
  .cta-form-row { grid-template-columns: 1fr; }
  .cta-trust-row { gap: 12px; flex-direction: column; align-items: center; }
  .cta-sec-sub { font-size: 15px; }

  /* Proof bar */
  .proof-bar { padding: 18px 28px; gap: 16px; flex-direction: column; align-items: flex-start; }
  .proof-bar-items { gap: 12px; flex-direction: column; }
  .proof-bar-item { white-space: normal; align-items: flex-start; width: 100%; }

  /* Pilot section */
  .pilot-grid { grid-template-columns: 1fr; gap: 24px; }
  .pilot-cta-row { flex-direction: column; text-align: center; }
  .pilot-cta-text { font-size: 18px; }
  .btn-pilot { width: 100%; text-align: center; }

  /* Footer */
  footer { text-align: center; padding: 28px; }
  .footer-row { grid-template-columns: 1fr; justify-items: center; row-gap: 14px; }
  .footer-row-2 { padding-top: 18px; margin-top: 0; }
  .footer-nav, .footer-legal, .footer-social { flex-wrap: wrap; justify-content: center; gap: 16px; }
  .footer-cta { justify-self: center; }
}

/* ===========================================
   RESPONSIVE - MOBILE 390px
=========================================== */
@media (max-width: 480px) {
  nav { padding: 12px 20px; }
  .nav-logo { font-size: 13px; }
  .nav-cta { font-size: 11px; padding: 8px 14px; }

  .hero-outer { padding: 90px 20px 52px; }
  h1.hero-headline { font-size: clamp(32px, 9vw, 48px); line-height: 1.05; }
  .hero-stat-pill { flex-direction: column; align-items: flex-start; gap: 6px; }
  .hero-sub { font-size: 15px; }
  .hero-micro { font-size: 11px; }

  .wrap { padding: 0 20px; }
  section.sec { padding: 64px 0; }

  .s-title { font-size: clamp(22px, 6vw, 32px); margin-bottom: 40px; }
  .pain-n { font-size: 42px; }
  .pain-card { padding: 36px 28px; }

  .step { gap: 14px; padding: 20px 0; }
  .step h4 { font-size: 15px; }
  .step p { font-size: 13.5px; }

  .case-card { padding: 36px 28px; }
  .case-card h3 { font-size: 18px; }

  .testi-card { padding: 32px 24px; min-height: 180px; }

  .who-photo-wrap { width: 160px; height: 160px; padding: 3px; }
  .who-title { font-size: 20px; }
  .who-name { font-size: 22px; }
  .who-role { font-size: 11px; }
  .who-text { font-size: 14.5px; }
  .who-badges { gap: 8px; }
  .who-badge { font-size: 11px; padding: 5px 10px; }

  .faq-q { font-size: 14.5px; padding: 20px 0; }
  .faq-a { font-size: 14px; }

  .pricing-top, .pricing-includes, .pricing-bottom { padding: 28px 20px; }
  .pricing-headline { font-size: 18px; }
  .pricing-features li { font-size: 13.5px; }

  .cta-form input { font-size: 16px; } /* prevent iOS zoom */
  .cta-form-btn { font-size: 14px; padding: 15px; }
  .cta-success-title { font-size: 18px; }

  .pilot-grid { gap: 20px; }

  .proof-bar { padding: 16px 20px; }
  /* Affichage propre: ne garder que le 1er item (Artesia IT) */
  .proof-bar-items > .proof-bar-item:nth-of-type(2),
  .proof-bar-items > .proof-bar-item:nth-of-type(3) { display: none; }
  footer { padding: 24px 20px; }
  .footer-right { gap: 12px; }
  .footer-right a { font-size: 11.5px; }
}
/* -- PHOTO THOMAS - cercle style LinkedIn -- */
.who-photo-wrap {
  position: relative;
  /* Anneau degrade : chaud -> froid -> chaud, coherent palette OCTARA */
  background: linear-gradient(
    135deg,
    #2C2B28 0%,
    #6B6456 30%,
    #3D3C38 55%,
    #8A7E6E 80%,
    #2C2B28 100%
  );
  border-radius: 50%;
  padding: 3px; /* epaisseur de l'anneau */
  width: 260px;
  height: 260px;
  flex-shrink: 0;
  box-shadow:
    0 0 0 1px rgba(255,255,255,.06),
    0 8px 32px rgba(17,17,16,.18),
    0 2px 8px rgba(17,17,16,.1);
  transition: box-shadow .3s ease, transform .3s ease;
}
.who-photo-wrap:hover {
  transform: translateY(-3px);
  box-shadow:
    0 0 0 1px rgba(255,255,255,.1),
    0 16px 48px rgba(17,17,16,.22),
    0 4px 12px rgba(17,17,16,.14);
}
/* Cercle interieur qui contient la photo */
.who-photo-wrap::before {
  content: '';
  position: absolute;
  inset: 3px;
  border-radius: 50%;
  background: var(--bg);
  z-index: 0;
}
.who-photo-img {
  position: relative; z-index: 1;
  width: 100%; height: 100%;
  object-fit: cover; object-position: center top;
  display: block;
  border-radius: 50%;
  filter: grayscale(12%) contrast(1.05) brightness(1.02);
  transition: filter .4s ease;
  /* Clip propre */
  clip-path: circle(50% at 50% 50%);
}
.who-photo-wrap:hover .who-photo-img {
  filter: grayscale(0%) contrast(1.02) brightness(1.04);
}

/* Badge "En activite" sous la photo */
.who-photo-badge {
  display: inline-flex; align-items: center; gap: 7px;
  font-size: 11.5px; font-weight: 600; letter-spacing: .06em;
  color: var(--ink-2);
  background: var(--white);
  border: 1px solid var(--border);
  padding: 6px 14px;
  margin-top: 4px;
}
.who-photo-badge-dot {
  width: 6px; height: 6px; border-radius: 50%;
  background: #3D7A5C;
  animation: pulse 2.2s ease infinite;
}

/* -- TESTIMONIALS -- */
.testi-card { background: var(--bg); padding: 52px 46px; }
.testi-quote {
  font-family: var(--f-display); font-size: 64px; font-weight: 900;
  color: var(--border); line-height: .8; margin-bottom: 20px;
}
.testi-text {
  font-size: 17px; font-weight: 300; color: var(--ink-2);
  line-height: 1.75; margin-bottom: 32px; font-style: italic;
}
.testi-author { display: flex; align-items: center; gap: 14px; }
.testi-author-avatar {
  width: 40px; height: 40px; background: var(--ink);
  display: flex; align-items: center; justify-content: center;
  font-family: var(--f-display); font-size: 13px; font-weight: 800;
  color: var(--white); flex-shrink: 0;
}
.testi-author-name { font-family: var(--f-display); font-size: 14px; font-weight: 700; }
.testi-author-role { font-size: 12px; color: var(--ink-3); }

/* Utilitaires - etats masques, centrage */
.u-hidden { display: none !important; }
.u-text-center { text-align: center; margin-left: auto; margin-right: auto; }
.u-text-center.s-label { justify-content: center; }
.u-text-center.s-title { margin-bottom: 52px; }
.u-opacity-50 { opacity: .5; }

/* ── Classes ex-inline (remplacement des style="") ── */
.trust-stat-note { font-size: 9px; color: var(--ink-3); font-style: italic; }
.sv-live-muted { color: rgba(255,255,255,.4); font-size: 10px; }
.testi-card-single { max-width: 760px; margin: 0 auto; padding: 52px 56px; }
.testi-source-note { text-align: center; font-size: 11px; color: var(--ink-3); margin-top: 20px; font-style: italic; }
.who-quote-block { margin-top: 24px; font-size: 13px; color: var(--ink-3); border-left: 2px solid var(--border-2); padding-left: 16px; line-height: 1.65; max-width: 420px; }
.pricing-includes-alt { background: var(--bg-alt); }
.pricing-includes-no-border { border-bottom: none; }
.pricing-tier-row { display: flex; justify-content: space-between; align-items: baseline; flex-wrap: wrap; gap: 8px; margin-bottom: 20px; }
.pricing-includes-title-inline { margin: 0; }
.pricing-tier-sub { font-weight: 400; font-size: 12px; color: var(--ink-3); }
.pricing-amount { font-family: var(--f-display); font-weight: 900; font-size: 22px; color: var(--ink); margin: 0; }
.pricing-amount-note { font-size: 13px; font-weight: 400; color: var(--ink-3); }
.pricing-note-box { background: var(--bg-alt); border-top: 1px solid var(--border); padding: 20px 32px; }
.pricing-note-text { font-size: 12.5px; color: var(--ink-3); text-align: center; line-height: 1.65; }
.pricing-note-strong { color: var(--ink); }
.sec-dark { background: var(--bg-dark); color: var(--white); }
.sec-dark .s-label { color: rgba(255,255,255,.45); }
.sec-dark .s-title { color: var(--white); }
.wrap-narrow { max-width: 760px; }
.pilot-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 32px; margin-top: 48px; }
.pilot-step-label { font-size: 11px; letter-spacing: .08em; text-transform: uppercase; color: rgba(255,255,255,.4); margin-bottom: 12px; }
.pilot-step-text { font-size: 15px; line-height: 1.7; color: rgba(255,255,255,.8); }
.pilot-cta-row { margin-top: 48px; padding-top: 32px; border-top: 1px solid rgba(255,255,255,.1); display: flex; align-items: center; justify-content: space-between; flex-wrap: wrap; gap: 20px; }
.pilot-cta-text { font-size: 22px; font-family: var(--f-display); font-weight: 700; color: var(--white); }
.btn-pilot { display: inline-block; padding: 14px 32px; background: var(--white); color: var(--bg-dark); font-family: var(--f-display); font-weight: 700; font-size: 13px; letter-spacing: .04em; text-decoration: none; white-space: nowrap; transition: opacity .2s, background .2s; }
.btn-pilot:hover { opacity: .95; background: #E8E6E2; }
.cta-form-select { width: 100%; padding: 12px 14px; border: 1px solid rgba(255,255,255,.15); background: rgba(255,255,255,.06); font-family: var(--f-body); font-size: 14px; color: var(--white); appearance: none; cursor: pointer; transition: border-color .2s; outline: none; }
.cta-form-select:focus { border-color: rgba(255,255,255,.5); }
.cta-form-select option { background: var(--bg-dark); color: var(--white); }

/* ── COMPTEUR DE RARETÉ ── */
.hero-scarcity {
  display: inline-flex; align-items: center; gap: 9px;
  background: rgba(61,122,92,.08);
  border: 1px solid rgba(61,122,92,.2);
  padding: 8px 16px;
  margin-top: 12px; margin-bottom: 4px;
  animation: fadeUp .65s ease .38s both;
}
.hero-scarcity-dot {
  width: 7px; height: 7px; border-radius: 50%;
  background: var(--green);
  animation: pulse 2.2s ease infinite;
  flex-shrink: 0;
}
.hero-scarcity-text {
  font-size: 12.5px; font-weight: 600;
  color: var(--green); letter-spacing: .02em;
}

/* ── CTA INTERMÉDIAIRE (post-témoignages) ── */
.mid-cta-sec {
  background: var(--bg-dark);
  padding: 64px 0 !important;
}
.mid-cta-inner {
  text-align: center;
}
.mid-cta-eyebrow {
  font-size: 11px; font-weight: 600;
  letter-spacing: .14em; text-transform: uppercase;
  color: rgba(255,255,255,.35);
  margin-bottom: 16px;
}
.mid-cta-headline {
  font-family: var(--f-display);
  font-size: clamp(20px, 2.8vw, 28px);
  font-weight: 800; line-height: 1.15;
  letter-spacing: -.02em;
  color: var(--white);
  max-width: 540px; margin: 0 auto 32px;
}
.mid-cta-actions {
  display: flex; align-items: center;
  justify-content: center;
  gap: 20px; flex-wrap: wrap;
}
.mid-cta-note {
  font-size: 12px;
  color: rgba(255,255,255,.3);
}

@media (max-width: 480px) {
  .mid-cta-sec { padding: 48px 0 !important; }
  .mid-cta-headline { font-size: 20px; }
  .mid-cta-actions { flex-direction: column; gap: 12px; }
  .mid-cta-actions .btn-pilot { width: 100%; text-align: center; }
  .hero-scarcity { margin-top: 8px; }
}